The Challenge: Overwhelmed by Inefficient Hiring

Shan faced several critical obstacles when trying to expand breadd.ai's engineering team:

• Geographic Limitations: The founding team had hiring experience in Southeast Asia but limited insights about talent sourcing, cultural expectations, or qualification standards in LatAm or Europe.

• Long Manual Processes: Previous referral-based hiring consumed entire weeks without results, pulling founders away from critical product development.

• Competitive Job Market: Direct job postings faced stiff competition from established companies with stronger brand recognition and larger recruiting budgets.

"We've never hired in LatAm or Europe. We just had no idea how to do it." – Shan Wu, Co-founder & CEO of Breadd.ai

The Journey: From Local Networks to Global Access

Before Noxx, Shan tried asking their network for referrals, but this method proved difficulty to scale. Shan's co-founder was spending entire weeks asking friends for recommendations instead of building their growing product. When that failed, they attempted direct job postings, but with a big demand for engineers, they got slow responses.

The Discovery: Founder to Founder Recommendation

Shan discovered Noxx through his co-founder's recommendation. His business partner recognized they needed help accessing unfamiliar talent markets and suggested trying Noxx as their recruiting solution. Initially, Shan expected a traditional recruiting firm, but quickly realized Noxx offered something fundamentally different.

The Solution: Expert Market Access with Pre-Qualified Candidates

Here's what made the difference in breadd.ai's hiring process:

• Instant Market Access: Within 1 week, Noxx delivered 100+ qualified candidates from markets breadd.ai had never successfully recruited from.

• Pre-Screening Capability: Candidates came already filtered for technical requirements (SQL, data science, LLM project experience, startup background) and cultural fit indicators.

• Hidden Talent Discovery: Noxx surfaced exceptional candidates who weren't actively job hunting or visible through traditional sourcing methods.

"Noxx, help me. Boom. Magic happened. And as a result, have a huge pipeline in just two weeks."

The Implementation: Streamlined Process from Setup to Hire

Shan submitted his requirements to Noxx, specifying needs for an experienced engineer with SQL, data science experience, previous startup experience, and strong cultural fit.

Within 7 days, Noxx delivered over 100 qualified candidates from European and LatAm markets.

Instead of spending weeks on manual outreach and screening, Shan invested only about an hour during the initial setup phase. The pre-qualification system meant he could focus his time on the most promising prospects rather than sorting through irrelevant applications.

The Results: Measurable Impact on Hiring Efficiency

With Noxx, breadd.ai achieved:

• 60% Faster Hiring: Complete process from posting to signed offer in just 1 month, compared to their previous months-long struggles.

• 100+ Qualified Candidates: Massive improvement over previous methods that generated minimal interest from unfamiliar markets.

• Hidden Gem Discovery: Successfully hired an exceptional engineer from Europe who wasn't active on LinkedIn and would have been impossible to find through traditional sourcing.

• Founder Time Savings: Minimal time investment during setup allowed focus on product development instead of recruiting activities.

Key Takeaways

• Global Market Access: Noxx provided immediate access to talent pools in LatAm and Europe that breadd.ai couldn't reach independently, without requiring local market expertise.

• Quality over Quantity: Pre-qualified candidates meant higher conversion rates from applications to interviews, eliminating time wasted on unsuitable prospects.

• Hidden Talent Discovery: Found exceptional engineers who traditional methods would never uncover, including candidates not actively job hunting.

• Founder-Friendly Process: Minimal time investment required from leadership team, allowing focus on core business activities during critical growth phase.

• Scalable Solution: Established repeatable process for future international hiring needs as the company continues growing.

  
  

"We loved the Noxx experience. We always knew LATAM is a hidden gem market for talents, but we never knew how to access it. Noxx made it seamlessly easy. We got great candidates within a week. Noxx's like a full time recruiter without us having to deal with annoying recruiters." – Shan Wu, Co-founder of breadd.ai

Looking to hire globally without the complexity? Discover how Noxx helps founders access international talent markets they've never recruited from before.